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16 Nov 2015
CSM publishes influential article in the Journal of Product Innovation Management
Journal of Production Innovation Management
Professor Thorsten Gruber, Co-director of the Centre for Service Management has co-authored an article which has been published in the Journal of Production Innovation Management.
CSM is proud to announce that the article “Co-creation in radical service innovation: a systematic analysis of microlevel processes”, published originally in 2012 and co-authored by Prof Thorsten Gruber, Co-Director of CSM together with colleagues from the University of Nottingham and Karlstad University has been selected as one of 9 articles to be included in the first virtual issue of the prestigious Journal of Product Innovation Management (JPIM) on the topic of customer co-creation.
Each virtual issue of JPIM contains a mix of excellent, popular, and thought-provoking articles that reflect shifts in thinking and progress of the field and have demonstrated high impact in the scientific community.
The article and the whole virtue issue can be downloaded for free .